SALES ENHANCEMENT IN AGRICULTURE INDUSTRIES USING MOBILE APPLICATION

ROSMADI, AHMAD AMIRUL ASRAF (2020) SALES ENHANCEMENT IN AGRICULTURE INDUSTRIES USING MOBILE APPLICATION. [Final Year Project] (Submitted)

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Abstract

Mobile application development is one of the fastest emerging in modern
digital technology, where agriculture industries are not exception. Current existing
business model which business-to business (B2B) for farmers to sell their agriculture
products are seems limited only to middlemen such retailers. With the breakout of
pandemic COVID-19 and lockdown order for all sectors in our country, these had
directly cut the tied between farmers and middlemen. As farmers had no direct linkage
on business-to-consumer (B2C) relation with end-consumers, dumping excess
agriculture products is the only option without need to adhere with the additional costs.
In this project document, the author will further explain the impact of e�commerce mobile application technology in agriculture industry, how the business-to�consumer (B2C) model will able to be a long-term solution to minimize the dumping
excess products action, also shows the comparison between the existing e-commerce
mobile apps, and together with the ability and challenges in implementing the mobile
application in enhancing sales for farmers.

Item Type: Final Year Project
Subjects: Q Science > Q Science (General)
Departments / MOR / COE: Sciences and Information Technology > Computer and Information Sciences
Depositing User: Mr Ahmad Suhairi Mohamed Lazim
Date Deposited: 23 Sep 2021 23:45
Last Modified: 23 Sep 2021 23:45
URI: http://utpedia.utp.edu.my/id/eprint/21691

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