The Development of Insurance Agent Performance Management System: The Great Eastern Context

This report discusses the research done on the chosen topic, which is Insurance Agent Performance Management System. This project shows that Performance Management System (PMS) is very important in any organizations to measure employees performance. In this context, PMS will be measure and focus in insurance industry as a general. The Insurance Agent Performance Management System will be developed for Great Eastern insurance branch, Sunder & Associates in Bangi, Selangor. As a well-known insurance company, managing insurance agents are very important and challenging to achieve some level of target. Due to that, PMS plays a vital role to helps insurance company to measure and evaluate insurance agent’s performance. This report will define what is insurance and what is performance management system as a whole. Futhermore, it will described the cycle need to be done in order to manage PMS. The research methodology was done through interviews and brainstorming with the manager of S&A Associates. Through the interviews and analysis, it will define the system needs by the insurance branch.