Examining the Impact of Services Marketing Strategies on Customer Loyalty: a Case of UTP Students

Dutsenwai, Hauwa Saleh (2016) Examining the Impact of Services Marketing Strategies on Customer Loyalty: a Case of UTP Students. Masters thesis, Universiti Teknologi PETRONAS.

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Item Type:	Thesis (Masters)
Subjects:	H Social Sciences > H Social Sciences (General)
Departments / MOR / COE:	Management and Humanities
Depositing User:	Mr Ahmad Suhairi Mohamed Lazim
Date Deposited:	26 Sep 2023 07:13
Last Modified:	26 Sep 2023 07:13
URI:	http://utpedia.utp.edu.my/id/eprint/25265

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